%% ID: 13204898 Updated: 2022-01-28 %% ![](https://readwise-assets.s3.amazonaws.com/static/images/article0.00998d930354.png) # About Title: [[Other/Obsidian Starter Vault(Second Brain)/Readwise 1/Articles/How to Create Great Content for Your Website]] Author: [[Entrepreneur]] Category: #articles Number of Highlights: ==18== Last Highlighted: *2022-01-08* Readwise URL: https://readwise.io/bookreview/13204898 Source URL: https://www.entrepreneur.com/article/223752 # Highlights homepage that includes typical client results, at least one video testimonial plus revolving text testimonials (at about seven-second intervals) and a dramatic and attractive value. ^278319073 --- You have to be edgy, but not poke someone in the eye. ^278319074 --- Let's explore some of the best ways to get the provocative ideas you need: ^278319075 --- "I will master something, then the creativity will come." ^278319076 --- Read books and relevant publications and summarize your reading and document your ideas. ^278319077 --- Content may be king, but provocative content is the ace. ^278319078 --- You have to be willing to challenge and amuse, while not bragging or boasting. ^278319079 --- The initial exposure helps people determine whether they want to spend more time reading, listening or viewing. ^278319080 --- Being a part of a powerful mastermind group and trusted advisors is a great way to improve your ideas and creativity. ^278319081 --- Brainstorm with others. ^278319082 --- You gain new insights to arrive at the proper solution. ^278319083 --- Design. Your site should be professionally designed, attractive and engaging, and be easy to navigate in order to quickly gain the visitors’ attention and interest. ^278319084 --- Take a contrarian view. ^278319085 --- Give every page a different look. ^278319086 --- Question basic assumptions. ^278319087 --- Invest in self-development. ^278319088 --- Content. Your site must focus on your visitors’ interests and address the question of what’s in it for them and how to improve their businesses and lives ^278319089 --- Don't attempt to tag, label, and identify every single item. Focus on those things that are most important for your credibility. ^278319090